We're Men... We're Men In Jocks!

Some how one feels that this post ought to come with a content advisory warning.

There's something... disturbing about these male models.

Almost as if they like grooming themselves in the company other half dressed men.

Homo-erotic subtext aside - our heroes appear in the October 1973 edition of Australia's Modern Motor magazine and Sydney's gay and lesbian mardi gras was a still a sparkly sequin in some rent boy's eye - depiction of men's unmentionables has changed dramatically in 35 years.

Unless there is a celebrity (usually sporting) attached, men's undies today are depicted somewhat anonymously with no scary heads to distract from the, shall we say, business end.

If you've not been put off by frightening 70s fashions, then check out James Lileks frolic through the 1973 Sears Fall/Winter catalogue that he's subtitled Le Chic, C'est Bleak.